Workshop | Brand Strategy for Innovation & Emerging Tech
August 29, 2023 | 1:45pm – 2:30pm

ALL | Room 241

Join our workshop on “Brand Strategy for Emerging Tech” to learn how to communicate the value of the newest innovations. Understand efficient ways to identify the best target customers, choose the appropriate competitive set, and find a compelling unique selling proposition. All while managing the unique communication challenges of a constantly shifting marketplace.


Samantha Wolfe