Mike Robertson is Vice President, Global Product Management and Strategy at Elektrobit, overseeing product, partner and portfolio management and strategy. In this capacity, he is responsible for defining the business strategy and market requirements for Elektrobit’s products and solutions, and translating both into a competitive portfolio. With nearly two decades of experience in the software industry, he excels at identifying new opportunities for revenue growth. Mike joined EB in 2021 from Plex Systems, where he led product management for the Plex Manufacturing Applications portfolio, driving product strategy, launches and roadmaps. He previously worked at Autodesk as director for the Fusion 360 product portfolio of solutions for the design and manufacturing industry.