Scott Holloway
General Partner / Starting Line

Scott is a Managing Partner at Starting Line, an early stage venture capital firm. Scott was the 10th employee at Instacart where he spent 6 years in hyper growth mode in various leadership roles across operations, growth and strategy. Most recently he led the Midwestern teams as General Manager and he was the director of brand partnerships and strategy focused on building Instacart’s CPG advertising business. Later, Scott led Flexport’s 160 person Central team as General Manager, responsible for the commercial teams and P&L. Most recently, Scott was SVP of Growth and Product at Foxtrot where he opened dozens of stores and both sourced and led diligence on their $100M Series C led by D1 Capital.