Sofiat is a serial entrepreneur and privacy expert, who brings a decade of experience translating business goals into developed products. She has held prior leadership positions at some of the largest Fortune 500 and billion dollar nonprofit organizations and operates her own consulting practice. It was during her undergraduate studies at Virginia Tech where friendship was sparked with her fellow Hokies and future co-founders of Goodfynd. After graduating with double majors in Political Science and Psychology, Sofiat went on to receive a Masters in Global Affairs from the University of Denver and her Juris Doctorate from American University College of Law with a specialization in Privacy Law. In addition to co-founding Goodfynd, Sofiat also founded a consultancy practice, SBA Strategies, where she teaches product management and serves as a corporate advisor. She is always energized by working with small businesses and entrepreneurs to share her expertise, helping them build sustainable, prospering companies. She is committed to heightening the voices of underrepresented and underserved individuals.